A message to our Stephens Press authors (and any others who want to join in): Heard of Pinterest? Heard that it is the fastest growing Internet presence? I’ve been experimenting with it, and must say, I love it! Kind of addictive. To me, at the end of a long day, a few minutes exploring Pinterest is like flipping through the pages of a favorite magazine. Think of Pinterest as a way to find what interests you online and creating visual bookmarks for future reference. Beth Hayden’s new book, PINFLUENCE, is loaded with tips to use Pinterest for marketing … well … everything. In particular, non-fiction authors can find creating “boards” and “pinning” items can help the reach the very audiences that would like their books. The article linked below can help you get started. Please share your efforts with us at Stephens Press, too. Once you get your boards started, we’ll “follow” you, and help you spread your (P)influence to a bigger audience. Happy pinning!
[Note: This post was written by guest contributor Beth Hayden, a social media expert and author of Pinfluence: The Complete Guide to Marketing Your Business with Pinterest.]
Pinterest may be the hottest ticket in town these days — but what are the best ways to use it to promote your book? How can you create targeted, effective Pinterest campaigns, so pinning doesn’t turn into a time-wasting social media sinkhole?