Now the immensely popular fantasy writer Neil Gaiman is taking the concept to the masses. Starting tomorrow, October 13, at Noon EST, Gaiman (known as @Neilhimself) will launch a special round-robin interactive storytelling experience. He’ll tweet the first line of the story and then the rest is up to the crowd.

You can read the opening line of the story tweeted by Neil (or catch up with it in progress by visiting BBC Audiobooks America. Follow instructions on the site if you want to make your own contribution to the story which must be 140 characters or less.

When roughly 1,000 contributions (Tweets) are logged, they will be edited and compiled into a script which will be recorded as an audiobook. The final audiobook will be downloadable free on the BBC site and also available as a digital download at iTunes and other audiobook retailers. There are no plans to release a print edition.

Michele Lee Cobb, marketing director for BBC Audiobooks America, said the project is “a fantastic way to get more people excited and actively engaging with audiobooks.” Cobb said BBC was inspired to initiate the project following Britain’s Royal Opera House successful creation of a fan-twittered opera last month. “There’s a misconception still that audiobooks are only for a small, elite niche of book lovers and we want to explode that myth and tap into the possibilities of digital storytelling in a whole new way,” Cobb said.

Neil Gaiman is the author of the novels The Graveyard Book (New York Times bestseller and winner of the 2008 Audie Award for Best Audiobook of the Year), Coraline, Neverwhere, Stardust, Anansi Boys, the Hugo-and Nebula-winning American Gods, the Sandman series of graphic novels, and several collections of short fiction. Visit his blog at www.neilgaiman.com.

The "Rock Star" of Writing, author Neil Gaiman (photo by Andrew Taylor)

The annual Vegas Valley Book Festival just concluded. Held for the first time at the Historic Fifth Street School, the new venue helped contribute to the “best yet” festival. What a whirlwind of activities devoted to the celebration of reading and writing! There was something for everyone from the Target Children’s Book Fest to a plethora of programming for aficionados of graphic novels and comic books. The craft of writing was furthered with workshops on everything from character development and point of view to authenticating crime stories. Over eighty individual authors had sales tables and poets performed in the courtyard. Stephens Press was well represented with our own sales area and several of our authors gave presentations in the auditorium. Las Vegas Review-Journal entertainment columnist Mike Weatherford interviewed celebrity columnist Norm Clarke, whose newest book, Vegas Confidential: Sinsational Celebrity Tales debuted at the festival, and Norm didn’t disappoint, shaing some “scoops” with the audience that hadn’t hit the media yet. Next up, author and editor Geoff Schumacher (Howard Hughes: Politics, Paranoia & Palace Intrigue) interviewed Laraine Russo Harper, author of Legal Tender: True Tales of a Brothel Madam. Laraine shared her experiences running a legal brothel with plenty of wit and funny stories. Damn the Rejections, Full Speed Ahead: The Bumpy Road to Getting Published author Maralys Wills took the stage along with yours truly. The audience asked many questions following the tips presented for improving manuscripts and seeking publication. The festival was “bookended” by a pair of star authors. The opening keynote, Neil Gaiman drew a capacity crowd of fans for his body of work (Mirrormask, Stardust, American Gods, and more). The Brit-born author gave a long and rambling talk about modern culture, authors who’ve influenced him and his writing, and read from The Graveyard, his newest title. Pulizer Prize winner (The Amazing Adventures of Kavalier & Clay, The Yiddish Policeman’s Union) Michael Chabon gave the closing keynote address. His essay-like talk covered a lot of territory from Legos to the uber-insulated life our children live today. Interestingly, both Gaiman and Chabon talked about the “crap” their children read — or that they read as children — and observed that while it may not have been literature, it added to their perceptions and body of knowledge. Or, as Neil put it, “great stuff can be grown in crap”. Key sponsors incude the Las Vegas Review-Journal, the City of Las Vegas, the Clark County Library, and Nevada Humanities. It takes a lot of people and a lot of support to pull off such a successful event. I’m heartened and encouraged to see this annual event really come into its own.